British financial watchdog is taking strict measures to stop advertisements from being posted online. The action is believed to help combat a steep rise in fraud incidences. Lately, the country has witnessed a fraud epidemic and this has led to growing alarm among consumer groups, banks and lawmakers as well. In the first half of 2021, about 754 million pounds were stolen through scams.
FCA said the Online Safety Bill may include the paid-for ad promoting scams. It presently covers just the user-generated content. With the inclusion, the fraud would be classified as priority illegal content and platforms like Facebook and Google need to monitor such online ads and take necessary preventive action.
The Treasury committee is extremely disappointed that some platforms are simply focused on grabbing the ad money without any required due diligence.
She added that the committee has been conducting inquiries into fraud and it will be recommended to make the laws further tight in order to police the online platforms. It is very absurd that FCA pays Google for ads to warn people about such online scams and the budget in 2021 was 600,000 pounds.
FCA has again made the call to narrow down the existing loopholes in the rules and minimize the risks of investments.
FCA is the acronym for the Financial Conduct Authority. It is the financial regulatory in the UK. It was formed in April 2013 by replacing the Financial Services Authority. Its annual budget is about 632 million pounds and is headquartered in London. It operates independently and is self-financed based on the fees charged from members in the financial services sector.
TransUnion lately released a report titled Global Digital Fraud Trends and it reveals that 42 percent of the British consumers have been the victims of online fraud in the first quarter of 2022.