How To Buy Itv Shares

You can buy ITV shares with one of the brokers below depending on the type of trading you wish to conduct. You can buy ITV shares with a broker like eToro or you can trade ITV CFDs with XTB you can begin trading ITV shares right away.

If you are buying shares in UK or Europe eToro offer 0% free commission on stocks. This is a big eToro selling point.

when a client buys ITV stock at 1x leverage with eToro its completely free and they are buying the underlying stock. Also with eToro, clients can buy fractional shares – Min deposit is $200, but $50 is the minimum trade on stocks. eToro are one of the cheapest places to buy stocks.

Broker eToro XTB IC Markets AvaTrade Roboforex FP Markets
Used By 20,000,000+ 250,000+ 180,000+ 200,000+ 10,000+ 10,000+
Share Dealing USA stocks :
UK shares :
CFD trading :
USA stocks :
UK shares :
CFD trading :
USA stocks :
UK shares :
CFD trading :
USA stocks :
UK shares :
CFD trading :
USA stocks :
UK shares :
CFD trading :
USA stocks :
UK shares :
CFD trading :

Scroll down to read our indepth article on How To Buy Itv Shares. What you should know, Types of trading ITV Stock and CFD's. Pros and Cons, everything is explained below.

ITV Financial Details

Financial Details

ITV Stock symbol ITV
ITV Sector and Industry Communications Media
ITV Exchange LSE - London Stock Exchange
52 Week High £129.95
52 Week Low £54.16 
ITV Market Capitalisation 5.15B
ITV Average Volume 12,089,867
ITV PE 18.13
Stock Currency GBP

Overview of ITV

ITV is an British Communications Media company currently traded on the LSE which fully known as the London Stock Exchange.

ITV trades under the stock symbol ITV on the LSE.

ITV shares are exchanged in GBP on the LSE.

ITV has a current share price of £128.70 GBP dated 31/01/2020.

The highest ITV share price over the last 52 weeks was £129.95 GBP and its lowest price over the last 52 weeks was £54.16  GBP. That is a 52 week price range of £54.16  - £129.95.

ITV Trading Volume and PE

ITV currently has N/A active shares in circulation traded through the LSE exchange.

ITV market capitalization is £5.15B with an average daily trading volume of 12,089,867 shares.

Trading volume is the amount a security that was traded during over a certain duration. When talking about shares volume refers to the number of shares that have been bought and sold during a given day.

ITV has a Price Earning Ratio ( PE ) of 18.13 and earning per share ( EPS ) of 7.1. Generally speaking ITV having a high P/E ratio means that ITV investors forsee increased growth with ITV in the future. The current average market P/E ratio is roughly 20 to 25 times earnings. Companies that are losing money do not have a P/E ratio.

ITV earnings per share is Disney company profit that's allocated to every ITV common stock. Earnings per share is calculated by taking the difference between ITV's net earnings and dividends paid for preferred stock and then dividing that amount by the average amount of ITV shares outstanding.

ITV Financial Charts

Financial Details

ITV Information

ITV Location & Contact Information

Address ITV Viewer Service Gas Street Birmingham, B1 2JT United Kingdom
Phone Number 44-344-881-4150
Website URL

ITV Executives and Board Members

Chief Executive Officer Dame Carolyn Julia McCall
Chief Financial Officer Christopher John Kennedy Chris
Chief Technology Officer Mark Smith
ITV Board Member Sir Peter Bazalgette
ITV Board Member Roger C Faxon
ITV Board Member Dame Carolyn Julia McCall

How To Buy Itv Shares Guide

Buying ITV Stocks and CFDs

When investing in ITV you have several options as to what type of investment you wish to conduct. You can buy traditional ITV shares with one of our listed brokers or you can trade what is known as CFDs or contracts for difference.

We explain in detail the difference between buying ITV shares with stock brokers and trading ITV with CFDs below.

ITV CFD Trading vs Traditional Share Dealing

CFD trading is quite much like stock trading except when you exchange a CFD you do not actually own any ITV stock.

If you buy ITV shares with a stock broker you actually own a share of ITV. When you trade a contract for difference (CFD) you have an agreement with your CFD broker and are speculating that the ITV price will change up or down.

Lets explain why you would buy ITV as a CFD instead of as a share.

If you went and brought 100 ITV shares at $100 a share with a stock broker you own $1000 of ITV.

The main difference when trading ITV as a CFD and buying ITV as a share is contracts for difference offer increased leverage.

Contracts for difference are traded on margin which means to have $1000 invested in ITV you would not need to invest the full amount as you would with a stock broker. You could invest a fraction of the amount ( known as the CFD margin ) with a CFD to hold a similar position in ITV. Trading an ITV CFD allows investors to hold larger positions than their invested amount. Be aware that although investing in an ITV CFD like this amplifies any potential profit. It always exaggerates your potential losses which may exceed your amount invested.

If you invested in an ITV share with a stock broker you would only lose the amount you invested as you pay the total cost of your position to your broker upfront. There is no leverage.

An ITV CFD long would be hoping to profit from a rise in the ITV share price. An ITV CFD short would be aiming to profit from a fall in the ITV stock price. Trading CFDs allows traders to profit from both directions of the ITV price on the financial exchange. Giving traders greater chance to move with the financial markets.

With traditional ITV shares you can only profit from a rise in the ITV stock price.

ITV CFD and Stock Market Times

When trading in traditional ITV shares you are limited to when the stock exchange is open. You can only buy and sell with your broker when the market is open.

With CFD trading you can deal 24/7 around the clock.

Buying ITV Shares with a Broker

Buying shares with a stock broker limits your risk to your initial investment as stock brokers require you to pay for the total amount of your investment. Stock brokers offer no leverage or loans when buying ITV stock. This limits your risk to your initial amount invested in ITV. You can only lose the amount invested with traditional ITV shares. Another benefit of buying ITV shares with a broker is that you may be eligible to receive ITV company dividends if applicable.

If you Invest in ITV via a CFD you have no shareholder privileges as you don't actually own any underlying assets in ITV. If you buy ITV stock with a broker you may receive shareholder perks and benefits. There are certain requirements to be eligible for some of these ITV benefits as in owning a certain amount of stock for a set period.

If you own shares in ITV you may be eligible to voting rights at ITV shareholder general meetings.

ITV Shares and CFDs and Tax

You should confirm with your local tax office but CFDs are free from stamp duty. When trading CFDs losses can be offset against profits when submitting your tax return.

Investment in ITV Stocks and shares are only exempt from tax if the ITV shares were brought through an ISA ( Individual Savings Accounts ) or SIPP ( Self Invested Personal Pensions ).

Should I trade ITV Stocks and Shares or ITV CFDs?

There are pros and cons to trading in both ITV Stocks and CFDs. Which is better depends on each investor and a few factors.

Investing in ITV stocks and shares is better suited for long term investments. Historically ITV shares provide better returns over the long term, usually a 10 year period.

ITV CFD trading is more suited to intra day and mid term traders. Wth intra day trading on an ITV share investors aim to profit on the fluctuating highs and lows of the ITV price throughout the day. Day trading as you can imagine focuses on profiting from the daily ITV stock price change.

Both types of trading have different benefits and risks. Make sure you have a good understanding of what you are doing before you invest.

With CFD trading as you can short or long an ITV stock you can hedge a trade against another trade.

A hedge is an investment that protects the money you have invested from risk. Traders hedge to minimize or offset a loss in value of an ITV share price for example to a known amount.

Example Cost of Buying ITV as a CFD Trade and Shares Side by Side

*All values below are estimates and are for illustrative purposes only. Please visit a broker for correct prices.

CFD and Share deals differ from broker to broker so check you are aware of the actual costs with your brokers.

ITV CFD trade example ITV Share deal example
Market price £128.70 £128.70
Broker Deal Invest £25.74 at 1:5 Margin (20%) Buy at £128.70 a share
Deal size 100 shares 100 shares
Initial outlay


(Margin = exposure x 20% margin factor)


(100 shares at £128.70)
Stamp duty No £20
Close price Sell at £154.44 Sell at £154.44
Estimated Profit

(25.74 point increase x 100 shares = £2574)

*Not including commission fees and taxes

(£15444 - £12870 = £2574)

*Not including commission fees and taxes
Trade ITV CFDs now with XTB Trade ITV Shares now with Etoro

Our team have listed brokers that match your criteria for you below. All brokerage data has been summarised into a comparison table. Scroll down.

Our brokerage comparison table below allows you to compare the below features for brokers offering ITV shares and CFDs.

We compare multiple aspects of brokers to help you make a more education decision when investing in ITV.

learn more Learn more about eToro
67% of retail investor accounts lose money when trading CFDs with this provider.